Small Business Spotlight: Fletcher’s Ice Cream

Article by Beckey Fillinger, photos provided

Jason FletcherLooking for delicious, locally-made ice cream in terrific seasonal flavors? How about breakfast sandwiches, paninis, pies, scones and more? Make your way to Fletcher’s Ice Cream, 306 E Hennepin Avenue.

We spoke to owner Jason Fletcher about the wonderful treats available and December promotions available in his new shop.

Q:  You've recently moved from your first brick and mortar location to 306 E Hennepin. What prompted the move? 

A:  The new landlords (Midway Contemporary Art) are repurposing the building for a new gallery.

We’re thrilled to be in the neighborhood here in Old Town Minneapolis.

Q:  Please tell us more about your business.

A:  I’d love to. This is what we believe: 

• Fletcher’s is about putting a smile on the face of every guest, no matter where they come from. Everyone is welcome.

• Our super premium ice creams are crafted in-house with many ingredients sourced locally.

• We collaborate with other local businesses whenever we find the opportunity.

• Fletcher’s loves to support our community in any way possible. We’re still getting our footing at our new location, but looking forward you’ll find us hosting our free annual Thanksgiving dinner (everyone was welcome last month and in future years), pumpkin carving contests, holiday markets exhibiting local makers. Currently the art in our store supports the Art Buddies organization and is available for purchase.

• Our non-dairy/vegan ice creams are some of the smoothest. One priority behind our new location is that there is always a case dedicated to non-dairy ice creams.

• We offer delivery (as well as carry-out, curbside pickup, dine in). Order ahead online (and earn your rewards if you’re in the program).

• We offer catering as well. We have done ice cream for weddings and large parties, all-you-can-eat waffle bar for businesses gatherings, and pop-ups at breweries. You can coordinate with us at guestservice@fletchersicecream.com.

• We didn’t forget the dogs. We have a dog menu - pup cups and house baked dog treats.

Q:  What are the most popular seasonal ice cream flavors?

A:  We have some great ones! I’d highlight:

• Good Morning - Apple sauce, cinnamon, ginger snaps - tastes like apple pie.
• Egg Nog
• Cocoa Caliente - Mexican hot chocolate.
• We also release limited signature pints throughout the seasons, including the Hot Cocoa with Roasted Marshmallow and Black Walnut with Goat Cheese & Salted Caramel. 

Q:   Does your shop serve more than ice cream?

A:  We sure do! Check out these offerings:

• Coffee and full espresso bar. We serve a premium quality fair trade, locally roasted coffee from Up Coffee Roasters.
• Breakfast sandwiches
• Paninis, soups and house-made chili
• Bakery items – both our own and breakfast pastries by one of our favorites, Viking & Goddesses Pie Company
• Belgian waffles on the weekend

Q:  If we become frequent shoppers at your shop (and who wouldn’t?), do you offer a rewards program? 

A:  Yes. Simply sign up at checkout or online https://www.toasttab.com/fletchers-ice-cream/rewardsSignup. Our rewards members are offered a discount for every 100 points, with a 25-point sign up bonus. Rewards members also get a treat on their birthday.

Q:  Do you have any holiday promotions?

A:  Yes, 20% off gift cards over $25 in the month of December (PROMO CODE: GCMCT22) and annual pint sale from Monday December 19th to the 24th. When you purchase 3 pints, you get the 4th free.  

Q:  How may we follow your news?

A:  The best way is social media: Instagram, Facebook and our website. Joining Fletcher’s rewards, you’ll also have an opportunity to subscribe to our news.